pure
belgian.

Specialty stores

A nose for special things?

Do you run a food store, hip shop or internet platform for Belgian specialties? Then be sure to meet Flan de Gand's Ghent flan. Of course, we know that such dessert mix is not yet in your range. Logical, because an almost bite-sized powder mix for this typically Belgian regional dessert did not yet exist. Until now. And so we are happy to introduce you to the solutions that our flan products bring. Because in addition to ease of use, we offer an authentic product with creative possibilities for the do-it-yourself baker. Due to the long shelf life of the dry powder solution and the nostalgic local story, this product is also perfect in a professional specialty store with an eye for quality and originality. In short, perhaps a new food brand that you and your customers can enjoy. Do we meet? We are happy to come to you for a chat and test mix, with no obligation.
1. Incentive price strategy

Specialty stores wishing to include Flan de Gand ® products in their in-store offerings will enjoy, during the first year, an extra advantageous pricing regime exclusive to our selling partners to reinforce the bundled collaboration and launch of our brand on the store floor.


2. Region-wide brand advertising

Geeqo provides a specific promotional support plan to lead consumers to the committed distribution points. Through press media, physical promotions, print advertising publicity, online storytelling and website promotion, we will meticulously execute this recruiting campaign.


3. Direct cooperation

We are fans of the short chain and deliver from our central stock warehouse directly to all supermarket customers. We are committed daily to flexibility and clear communication to unburden store partners and make our partnerships as personal and efficient as possible.


4. Local exclusivity clause

Flan de Gand ® is committed to working with store partners who share our brand vision. As a Belgian producer, we actively seek this business connection both inside and outside the country's borders. In doing so, we give specialty stores a wide radius of exclusivity and maintain a well-considered and successfully contained physical store spread.

5. Commercial store package

Starting with the first carton order of 30 blisters, our retail team can provide a free store holder and commercial promotional materials by arrangement with the store.
AMBASSADORS

Testimonials on
the store floor



© 2024 FLAN DE GAND. Traditional flan dessert from Ghent artisanally manufactured with Belgian gingerbread and speculoos. With the support and cooperation of the city of Ghent. Flan de Gand is a registered European trademark. Produced in Belgium by GEEQO B.V, Hubert Frère-Orbanlaan 484, 9000 Ghent. Supervised by the Belgian Federal Agency for the Safety of the Food Chain. Member of Unizo, Bakers Flanders, Gentmade and the Ghent culinary council committee. Disclaimer and privacy policy.